marketing

Welcome to Roadrunner!

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RoadrunnerSo my brother and I formed our own business titled Roadrunner: we build your social capital. I’ve always held onto closely-guarded marketing secrets and kept them to myself while not wanting to share what I know with others..  I have serious courage now to start a new company  and it’s great. My brother, Joseph, is going to take care of the management end. I’m learning a lot of code, administering a server, running automated systems, and doing marketing analysis. Starting a few years back, I’ve been able to accrue close to 100K followers on Instagram and attribute this mostly to my photography and the high-quality content that I post, daily. Building social network communities is no easy task and takes a lot of effort, which very few people care to undertake or simply lack the patience to watch it grow slowly; yet most people want or covet that kind of connection or audience.  I naturally have an obsession and passion for networking and probably wouldn’t have pushed the envelope so dang hard if I didn’t.

So now I’m going to start doing it for a few businesses through a selective process and taking on responsibilities that I can manage. These clients will learn my knowledge and insight. My dream has been to develop an independent career as an entrepreneur in this niche because I have the expertise to manage and build social capital. I don’t know any company that wouldn’t want this sort of service? We are here to help every company we work with, one-to-one level, to help them grow and forge their way through the murky territory of social networking.  Taking this lead has required climbing out of my comfort circle and applying what I know to other business niches and it’s proving fruitful and beneficial for others. This is what I do as a mover & shaker and don’t waste any time.

There’s are two ways to deal with social networking… You can be a slave to it or you can put social networks to work for you. That’s what I’ve learned to do! They do my bidding!!!

 

Learning SEO and Copywriting!

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dead_saguaro

So I’ve been obsessed with learning everything about WordPress even though I’m not a Junkie or a hardcore coder by any chance but several companies in the blogging slash content writing world are catching my attention over the last few years and want to share these valuable companies and resources.

  1. Studiopress – Creators of thee best framework and theme for WordPress. If you’re interested in blogging, this is the best upgrade you can give open-source WordPress. In 2012, I purchased the framework. Having tried other themes, after going on a long roundabout tangent, I’m back to using Genesis, and I’ll stick with them for he foreseeable future
  2. Copyblogger – This company also owns Studiopress but several successful bloggers are using their training in order to build authority on the internet. I’ve always wanted to learn effective content writing and plan on signing up for the training once I can pay the $399 per year for it.
  3. The Art of Nonconformity – Chris Guillebeau is one of my favorite book writers. He was one of the main reasons I wanted to learn more about business and living an unconventional lifestyle. Most of the content that Chris provides his followers are FREE. He’s also a great public speaker.
  4. Four Hour Work Week Blog – A lot of people scrutinize the author of New York Best Seller; “Four Hour Work Week” – Tim Ferris, whois an amazing person and one of my greatest inspirations. I read his book and it is awesome. I need to get my hands on another copy because I loaned mine out to a friend who never returned it as promised he would.
  5. Quick Sprout – Nick Patel is another amazing authority of everything SEO… I just barely discovered him last week and plan on learning his methods in the near future as I evolve. He’s the ultimate inspiration in my journey of learning how to build a blog.

So far, this is a list of some of the companies and people that inspire me to learn more about blogging and becoming an entrepreneur. I love WordPress and will be learning and keeping track of what I do, as well as blog about it. As a photographer, I’ve been obsessed with photography and honed my skills in that field for over 15 years. As a writer, I want to practice by keeping a few blogs and updating them weekly. So far, I have four blogs. So check back and learn more as I continue this journey.

Writing Daily for Practice!

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NateCowlishaw

So I’ve been doing photography for 15 years, obsessively. I cannot claim to have been naturally talented with it. Quite the contrary. It took a lot of practice and being a geek with my passion. That’s what I tell people who are just starting out learning how to take better photographs. I’ve rubbed off on a few people who had no prior interest in photography but my enthusiasm encouraged them to develop their creativity. I’ve been hearing a lot about applying this same logic to writing daily to develop skill, etc.

So, I’ve revamped four blogs and started writing again. I’m utilizing the StudioPress Genesis Framework on my four WordPress installations and use Media Temple for my hosting. Yes, these blogs are self-hosted and I update the software regularly. I’m blogging as an experiment and to gain experience. Simply writing a few times a day will help me improve my ability to build rich content for my readers, if I actually get a few?

So I’ve got this little bit of curiosity about affiliate marketing and living a life of nonconformity. As a photographer, I’ve managed to live this lifestyle and survive up until now. As they say, I’ve never had the 9-5 job but I have managed to lead of life of outdoor adventure and travel, etc.

Like all things worthwhile, daily practice is essential to developing talents and honing skills down to a formula that works and gets better over time. Regarding the affiliate marketing and learning to write more creatively on a blog, I’ve stumbled across two resources that I may try pretty soon: Copyblogger & Wealthy Affiliate – But I won’t simply pull the trigger on these two learning resources until I learn a bit more about them both. I’ve learned to avoid MLM marketing and anything that has to do with a pyramid styled business.

On that final note, this isn’t about the money, or what may come financially. As a photographer, I am learning how to survive and monetize but I believe in serving others FIRST before doing anything else. I believe money or economic gain comes from building professional networks and helping real friends when they are in need, etc.